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Marketing Manager - Customer Loyalty

Job Title: Marketing Manager - Customer Loyalty
Contract Type: Permanent Recruitment
Location:
Specialisation:
Reference: BBBH15033
Contact Name: Ali Kimmorley
Contact Email: alik@peoplefusion.com.au
Job Published: July 27, 2016 11:23

Job Description

This large, award-winning hospitality and gaming group is seeking a vibrant and creative Marketing Manager to lead and execute their customer loyalty strategies and take their customer engagement to the next level.

Operating a multisite portfolio of hospitality and gaming venues positioned at the heart of their local communities, we have a demonstrated track record for delivering exceptional, and responsible, service and maintaining high quality facilities. As we evolve and grow we aim to ensure that each unique venue provides customers with an experience designed distinctly for the individual.

The Marketing Manager - Customer Loyalty is a newly created role, based at the Sydney office but strongly connected to the front line of all venues. The successful candidate will bring fresh ideas for how to enhance the customer experience via effective marketing and promotional strategies, strengthening the customer relationship and loyalty to our venues. Previous experience in gaming hospitality and loyalty programs is essential.

In this role, it is expected that you will:

  • Work with key stakeholders to develop focused, customer-led marketing campaigns and initiatives to achieve agreed goals and targets
  • Assist in the execution of loyalty marketing strategies across the business
  • Build relationships with key stakeholders and venue teams to ensure the successful growth of the Loyalty Program
  • Utilise data to make optimal decisions and drive marketing outcomes
  • Identify opportunities for and coordinate Loyalty Program-based initiatives and events

This is a rare opportunity for the successful applicant to take a leading role in delivering innovative campaigns and initiatives that engender loyalty and drive performance across the business.

For a confidential discussion about this position, please call Ali Kimmorley on 02 4929 1666 or apply now.

Please attach your application and covering letter in MS Word format.